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Zimbrick Fish Hatchery Road Blog

An engaging, informing, and entertaining perspective on Zimbrick Fish Hatchery Road and its brands.

Zimbrick Honda Delivers Outstanding Customer Service Experiences

By ZimbrickFHR | Posted in Awards, Dealership News on Wednesday, May 9th, 2012 at 8:54 AM

We are proud to announce that both Zimbrick Honda at Fish Hatchery Road and Zimbrick Honda Service Center at Grand Canyon Drive have been named a top Customer Service Experience (CSE) performer for 2011!

The CSE award is presented by Honda North America to dealerships enrolled in the Professionals Recognition Program who achieve an overall CSE score of 92.0 or better for customer satisfaction in parts and service during the previous year. This success reflects their continued dedication to delivering the highest quality of work and level of customer service that we strive to achieve at all Zimbrick dealerships.

“We have won the CSE award from Honda every year since it started, 7 years in a row,” service manager Charlie Cupp said.  “I am proud of our team and the effort they put into following the Zimbrick Vision of delivering outstanding customer service.”

Customer Service Experience Award Zimbrick Honda

Customer Service Experience Award Zimbrick Honda Service Center

Zimbrick Volunteer Network – We Deliver!

By ZimbrickFHR | Posted in Dealership News, Volunteer Activities on Friday, April 13th, 2012 at 10:27 AM

We just put the finishing touches on this video about our involvement with Independent Living, Inc and their Evening Meals on Wheels program.  Please consider getting involved!

Zimbrick Volunteers Prepare 8,000 Pounds Of Elbow Macaroni For Second Harvest Foodbank

By ZimbrickFHR | Posted in Dealership News, Volunteer Activities on Wednesday, April 11th, 2012 at 1:48 PM

Second Harvest Foodbank of Southern WisconsinMembers of the Zimbrick Volunteer Network from Zimbrick Fish Hatchery Road united for a planned volunteer day at Second Harvest Foodbank of Southern Wisconsin.  Together, they exceeded even their own expectations.

DeNae Gitonga, Second Harvest Foodbank’s volunteer services coordinator, emphasizes the importance of community involvement in Madison.

“Volunteers are crucial to our mission of feeding the hungry in southern Wisconsin,” Gitonga said.  “Every volunteer contributes to the distribution of food among 315 partner agencies we serve in 16 counties.  Volunteer hours average over 5,000 hours of service per month, but we need even more if we are going to reach our goal of 16 million pounds per year distributed by 2016.”

Twenty volunteers from Zimbrick were given the task of repackaging bulk elbow macaroni noodles into family-friendly portions.  Over the course of five hours, volunteers shoveled, scooped, bagged, sealed, boxed, and stacked 8,000 pounds of elbow macaroni!

For perspective, one regular box of macaroni and cheese contains roughly eight ounces of noodles.  The amount that Zimbrick’s volunteers packed equates to 16,000 boxes of macaroni and cheese.  That’s a lot of food for a lot of people!

Second Harvest Foodbank of Southern Wisconsin provides many volunteer opportunities to the Madison community, both for large groups like the Zimbrick Volunteer Network and individuals who want to give back to the community.

Zimbrick Plans Volunteer Day At Second Harvest Foodbank

By ZimbrickFHR | Posted in Dealership News, Volunteer Activities on Monday, April 9th, 2012 at 10:35 AM

Second Harvest Foodbank of Southern WisconsinThe Zimbrick Volunteer Network is proud to announce a planned volunteer day at Second Harvest Foodbank of Southern Wisconsin on Tuesday April 10 from 4:00-9:00 p.m.

This project is the first in a series of once-quarterly, one-time projects that Zimbrick will participate in around Dane County.  In addition to these projects, the Zimbrick Volunteer Network also participates in once-weekly Meals On Wheels deliveries with Independent Living of Dane County and mentoring and tutoring at Aldo Leopold Elementary School.

“We are pleased to partner with a quality organization like Second Harvest Foodbank. They have done a lot of good work in Madison and the surrounding community,” said Kendall Dahmen, general manager of Zimbrick.  “I’m personally excited to participate in the volunteer day, and I’m excited for our employees to be a small part of what makes Madison a great place to live and work.”

Second Harvest Foodbank of Southern Wisconsin is a nonprofit organization dedicated to ending hunger in southwestern Wisconsin through community partnerships, serving nearly 141,000 people annually, including 43 percent who are children.  Second Harvest Foodbank of Southern Wisconsin is a member of Feeding America and their food bank network.

As a volunteer at Second Harvest Foodbank, you get food and other products ready for distribution to their partner agencies.  This includes, but is not limited to, sorting pre-packaged food, packaging bulk food to individual packaging, and labeling and boxing items.

For information on how you can assist Second Harvest Foodbank of Southern Wisconsin, please contact DeNae Gitonga at (608) 216-7214 or visit their website at http://www.secondharvestmadison.org/.

Throwback! 1965 Buick GS, 1962 GMC At Zimbrick Grand Opening

By ZimbrickFHR | Posted in Dealership News, Events on Tuesday, April 3rd, 2012 at 11:13 AM

In addition to the many great new Buick and GMC vehicles already on our showroom floor, we’re very fortunate to have two very special vehicles visit during our Grand Opening at Zimbrick Buick/GMC West.

The 1965 Buick GS came to us courtesy of Starc Traxler, and the 1962 GMC came to us courtesy of Bob Wunderlin.

For reference, Zimbrick Buick/GMC West started in June of 1965.  You would have seen vehicles like these or very similar to these if you were walking through our parking lot or showroom floor!  How cool is that?

1965 Buick GS

1965 Buick GS

1962 GMC

1962 GMC

Grand Opening Prizes at Zimbrick Buick/GMC West

By ZimbrickFHR | Posted in Contests, Dealership News, Events on Tuesday, April 3rd, 2012 at 9:49 AM

In addition to the great Grand Opening events we have planned throughout the month of April, we’re also giving away some great prizes.  Stop by our store and register.  One entry per person!

Air Hockey Table

Brunswick 7′ Windchill Air Hockey Table
Winner responsible for pick-up within 48 hours of notification.  No purchase necessary.  Winner responsible for taxes.

Pool Table

Brunswick 8′ Blackwolf Pool Table with Badger Red Cloth
Accessories (2 cues, triangle and pool balls) included.  Installation and delivery included.  $1 per mile for deliveries outside of Dane County.  No purchase necessary.  Winner responsible for taxes.

Foosball Table

Valley-Dynamo Tornado Classic Commercial Grade Home Foosball Table
Winner responsible for pick-up within 48 hours of notification.  No purchase necessary.  Winner responsible for taxes.

Grand Opening Events at Zimbrick Buick/GMC West

By ZimbrickFHR | Posted in Dealership News, Events on Tuesday, April 3rd, 2012 at 9:19 AM

Grand Opening

We have a lot planned in April for the Grand Opening of our new and improved Zimbrick Buick/GMC West facility!

Join us for the following fun events:

Click on each individual event to RSVP.  Or visit our Facebook page for more information!

Zimbrick Infiniti of Madison Earns 2012 Award Of Excellence

By ZimbrickFHR | Posted in Awards, Dealership News, Infiniti News on Thursday, March 29th, 2012 at 10:48 AM

2012 Award Of ExcellenceZimbrick Infiniti of Madison is proud to be the recipient of the 2012 Infiniti Award of Excellence!

The Infiniti Award of Excellence is a recognition program designed to honor those who contribute to building the Infiniti brand by consistently delivering a unique and personalized experience for their customers.  Infiniti Retailers have long been recognized as leaders in delivering exceptional retail experience and Infiniti recognizes those who are setting the standard for the entire industry.  This elite group of Award of Excellence Retailers consistently focus on brand loyalty and complete customer satisfaction.

The Award of Excellence not only recognized and rewards Dealerships that excel in sales and satisfaction; it also reinforces the standards of excellence set for all by describing the key actions that will produce a powerful awareness of the Infiniti brand.  Infiniti retailers have already established industry-leading standards for customer service, but the competition is getting tougher every year.  The Award of Excellence is designed to keep our focus on raising the bar as we continue to build customer loyalty.  Zimbrick Infiniti of Madison is proud to be the recipient of this prestigious Award of Excellence.

Be sure to visit us today and experience the excellence for yourself.

True Honda Professionals! Zimbrick Service Wins Big In District Challenge

By ZimbrickFHR | Posted in Awards, Dealership News, Honda News on Wednesday, March 28th, 2012 at 8:22 AM

Honda ProfessionalsAmerican Honda recently notified Zimbrick Honda that two of the members of their service team have been named award winners in the Honda Professionals program.

Service consultant Tom Strahota was the District Winner in the Professionals Top Advisor Challenge, and Honda technician John Kowalik was the District Winner in the Professionals Top Tech Challenge.

“I’m very proud of Tom and John for exceeding Honda’s expectations in the Professionals program,” Service Director Chuck Howarth said.  “Anyone looking for Honda Service in Madison should know that Zimbrick Honda hires only the best advisors and technicians.  We are your one-stop Honda service and parts location, proudly serving Dane County since 1973.”

The Professionals program recognizes and rewards Honda Professionals and their managers for tenure and training completion. In addition, several special incentive awards are offered throughout the year.

Zimbrick Honda Earns Honda’s Highest Dealership Honor

By ZimbrickFHR | Posted in Awards, Dealership News, Honda News on Monday, March 26th, 2012 at 11:46 AM

2011 Presidents AwardAmerican Honda Motor Co., Inc., is proud to announce that Zimbrick Honda of Madison has earned the Honda President’s Award.

This annual award is presented to top-ranking Honda dealerships across the country, based on their achievement of excellence in all areas of operation – customer service and satisfaction, sales, training, and facility operation for the prior calendar year. This is the twelfth year Zimbrick Honda has earned Honda’s highest dealership honor.

The President’s Award was established in 1995 to challenge dealerships to provide a superior automotive experience. Each year the objectives are modified to stay ahead of current market trends. A major component of the program focuses on the customer experience and is measured via customer satisfaction surveys. To earn this distinction, Zimbrick Honda met the lofty program objectives established for the 2011 calendar year.

 ”Earning the President’s Award is a yearlong commitment that requires the dedication of every dealership team member,” said John Mendel, executive vice president of Automobile Sales for Honda. “There are currently more than 1,000 Honda dealerships in the United States. Zimbrick Honda is one of only 144 to earn this distinction for 2011.

“Honda is proud to recognize the accomplishments of its top dealers. You will recognize their success by the President’s Award trophy and mementos displayed throughout the dealership. I invite you to experience for yourself the advantage of doing business with an award-winning Honda dealership.”

“Zimbrick Honda is commited to providing the absolute best Honda buying and ownership experience in the state,” said Kendall Dahmen, General Manager of Zimbrick Honda.  ”Receiving the Honda President’s Award in 2011 is a great honor, and it validates that year after year we continously improve every area of our business.”

Zimbrick Honda carries the full line of Honda vehicles, including the all-new Honda CR-V, the ever-popular Accord and Civic, four alternative-fuel vehicles, and the redesigned Pilot. For more information on these and all of Honda’s award-winning vehicles, visit http://www.zimbrickhonda.com/.



Welcome to Zimbrick at Fish Hatchery Road!

Stop by and visit us today at Zimbrick at Fish Hatchery Road, your local Buick, GMC, Honda, Infiniti, Saab dealership serving Madison and surrounding areas. Here at Zimbrick at Fish Hatchery Road, we carry new Buick, GMC, Honda, Infiniti, Saab, used cars, trucks and SUVs to fit every need. We take pride in the vehicles we sell and strive to succeed in great customer experience and satisfaction.

At Zimbrick at Fish Hatchery Road we give you easy access to the most up-to-date internet car buying tools: you can quickly view our New Inventory, Used Vehicle Inventory, research or compare your new vehicle, request a test drive, apply for financing, schedule your next service appointment, or even get door to door directions. Give us a call at (608) 270-7799!